Crown Packaging Corporation

American Crown Holdings Co., Ltd., headquartered in the United States, is a global leader in the metal packaging production industry. Crown Group has 33,000 employees and 147 production bases in 47 countries around the world, with a net turnover of 11.7 billion US dollars (2012 status), which is second to none in the global production of food, beverage and spray cans.

With the establishment of CROWN Packaging Europe GmbH, starting from January 2011, Europe (including the Middle East and Africa) has its headquarters in Bar, Zug, Switzerland. The goal of the new branch is to restructure and reorganize business operations in Europe, and to centralize its business management in a new location.

As the location of the European headquarters, the group selected multiple bases and finally decided to settle in Baar, Switzerland. “So far we have always felt that this is the right decision,” said Jerry H. Gifford, general manager of Crown Packaging Europe Ltd.

The excellent economic framework conditions, the professional support of the management department, and the infrastructure and transportation technology connections are unparalleled. For employees, the quality of life in terms of school, internationality, and scenery is very high.

In addition, being close to key international customers and suppliers is another important base advantage.

The management department of the canton of Zug in Switzerland provided active support during the entire process of the establishment of Crown Group.

In particular, it helped Crown Group establish connections with the economic field, provided it with tax management information, answered group questions in detail, and helped establish connections with the local area.

Crown’s creative packaging solutions are well-suited to address each of these interpretations of “value” thanks to the inherent properties of metal and the innovation that has taken place throughout our company’s history.

Here at Crown, we are passionate about helping our customers build their brands and connect with consumers around the world.